Mayenda Introduces Reposado Double Cask, A First-of-its-kind Aged Sipping Tequila Infused with Roasted Agave & Agave Miel
Mayenda, the sipping tequila that goes two steps above, today introduces its newest offering, Mayenda Tequila Reposado Double Cask.
Mayenda Reposado is a sophisticated evolution of Mayenda Blanco
Mayenda Reposado is a sophisticated evolution of Mayenda Blanco — the first tequila made using the brand’s signature process of infusing the finest tequila with both roasted agave and agave miel (honey) before the final distillation step.
Mayenda Introduces Reposado Double Cask, A First-of-its-kind Aged Sipping Tequila
This naturally deepens the notes of fresh roasted agave and adds herbal complexity with only three ingredients: Blue Weber agave, yeast, and water.
Watch our YouTube Channel
FlavRReport.com on YouTube
For Mayenda Reposado Double Cask, the tequila is then aged for six months in a mix of American and European Oak, showcasing Mayenda’s continued commitment to developing innovative tequilas that stand apart from others on the market today.
This elegant sipping tequila will be available in the U.S. and Mexico beginning June 2024.
“With Mayenda Blanco, we knew we had unlocked new possibilities for expressing deeper flavors of the agave, thanks to the two extra steps in our signature process; yet it still felt like we had only scratched the surface of what was possible,” said Jesus Susunaga, Maestro Tequilero at Casa San Nicolás. “When developing our Reposado, we decided to employ a double cask maturation and longer aging process. This resulted in an exceptionally smooth and balanced, aged tequila that maintains the soul of our beloved Blanco.”
Mayenda’s Signature Process: Every Mayenda Tequila is made at Casa San Nicolás (NOM: 1440) in the highlands of Jalisco, using only mature 100% blue weber agave. Mayenda starts the same way as other premium tequilas, but the magic is in the two extra steps. Maestro Tequilero Susunaga and his team steep (or infuse) roasted agave and then agave miel from the cooking process just before the last distillation step. This naturally captures fresh roasted agave notes and herbal complexity that are typically lost in the tequila-making process, creating a soulful sipping tequila with a honeyed and multi-dimensional flavor profile.
Double Cask Aging in American & European Oak: For Mayenda Reposado Double Cask, Mayenda Blanco is then aged in the finest American and European Oak barrels. Each barrel type enhances the opposing characteristics of the other — one barrel adds impact while the other softens. The dry, spicy and earthy profile of cinnamon, chamomile and red apple in the European Oak is expertly balanced with the rich, fresh, sweeter notes of butterscotch, honeycomb and vanilla in the American Oak.
A Longer (6 Month) Aging Process: While most Reposado Tequilas are aged two to three months, the aging for Mayenda Reposado Double Cask is extended to a minimum of six months to impart the optimal amount of flavor from each cask. A longer aging time brings a more sophisticated, multi-layered and refined flavor profile.
Artful Master Blending: Careful to keep the essence of Mayenda Blanco in every sip, Maestro Tequilero Jesus Susunaga and his team of experts at Casa San Nicolás carefully blend every drop of Mayenda Tequila to ensure the highest quality of consistency, flavor, texture and refinement. Jesus’s extensive experience blending some of the finest aged spirits around the globe has helped him master this delicate craft and pioneer a new type of tequila in Mayenda.
Mayenda Reposado Double Cask may be enjoyed neat or in elevated cocktails such as a Morita Martini or Elevated Paloma. For recipes, visit mayendatequila.com.
Mayenda Reposado Double Cask will be available at select retailers in the United States for SRP $75USD per 750 mL bottle and in Mexico for $1,445 Pesos. Please sip responsibly.
Follow them on social media @mayendatequila and visit their website Mayendatequila.com
YOU MIGHT ALSO LIKE
NYC’s Newest Margarita: Hailee Steinfeld Launches Angel Margarita: A Premium Ready-to-Drink Margarita Cocktail with Premium Beers Group
Hailee Steinfeld Launches Angel Margarita: A Premium Ready-to-Drink Margarita Cocktail with Premium Beers Group
Academy Award-nominated actress, multi-platinum recording artist, and producer Hailee Steinfeld, in partnership with Premium Beers Group, a leader within the alcohol industry in Mexico, proudly announces the launch of Angel Margarita.
Hailee Steinfeld falls in love with flavor
Hailee Steinfeld has openly expressed her love for margaritas, often sharing glimpses of her favorite citrusy cocktail on social media. Whether enjoying a classic lime margarita or experimenting with fun flavors like spicy or strawberry, she appreciates the drink’s refreshing and vibrant appeal. Her enthusiasm for margaritas perfectly complements her fun-loving personality, making it a go-to choice for celebrations and casual outings alike.
This premium ready-to-drink margarita cocktail is made with 100% Agave Tequila from the rich soil of Jalisco, Mexico.
Angel Margarita: A Premium Ready-to-Drink Margarita Cocktail
To ensure that each can offers an authentic and refreshing taste experience, Angel Margarita is then fully crafted just moments from the Agave fields.
Blending Hailee’s West Coast style with the deep Mexican roots of her co-founders Jordi Zindel and Rodrigo Hernandez, Angel Margarita will lead the category with its commitment to quality. Angel Margarita will launch with four vibrant and refreshing flavors: Lime, Grapefruit Paloma, Ranch Water, and Wild Berry.
“Margaritas have always been my go-to cocktail,
so making a ready-to-drink version with high-quality ingredients that didn’t compromise on taste was important to me,”
Hailee Steinfeld
co-founder
“After visiting the Blue Agave fields in Jalisco with my partners Jordi and Rodrigo, I was inspired by the region. I am so proud of what we have created together and cannot wait for the world to try Angel Margarita.”
In 2023, premixed cocktails were the fastest-growing spirits category in the US, valued at approximately $2.8 billion, marking a 26.8% increase year over year. Tequila was the second fastest-growing category, valued at $6.5 billion, up 7.9% yearly.
To underscore the excitement and potential of this fast-growing category, Angel Margarita has partnered with Philip Button, Founder and CEO of Seven XV Ventures and Geloso Beverage Group, one of the leading alcohol beverage manufacturers and distributors in North America. With their support, Angel Margarita will begin its launch in Southern California.
“Hailee is the perfect partner to help us share an authentic piece of our culture and redefine the ready-to-drink market through Angel Margarita with a more global audience,” said Jordi Zindel and Rodrigo Hernandez, co-founders at Angel Margarita. “We invite consumers to taste our 100% Agave Tequila premium cocktails and to experience an authentic piece of Mexico in every sip.
Stay up to date on Angel Margarita: www.angelmargarita.com / @angelmargarita
100% Tequila, 100% Angel Margarita.
Angel Margarita stands out with its high standards of craftsmanship and tradition:
- Protected Denomination of Origin sourced and manufactured in Jalisco, Mexico
- Expertly crafted high-quality ingredient list featuring 100% Agave Tequila Blanco, a blend of sparkling water, agave syrup, and natural flavors
- Each 12 oz can is 6% ABV and is gluten-free
- Available in four flavors to start: Lime, Grapefruit Paloma, Ranch Water, and Wild Berry
- Retail = $14.99 / 4-pack, $28.99 / 8-pack variety
About Hailee Steinfeld:
Academy Award-nominated actress, multi-platinum recording musician, and producer Hailee Steinfeld remains a force to be reckoned with in the entertainment industry. Her leading performance in the 2016 critically acclaimed film THE EDGE OF SEVENTEEN garnered her two Critics’ Choice Award nominations and a Golden Globe nomination. Her big-screen debut was in 2010 with the Coen Brothers’ film TRUE GRIT, for which she earned an Oscar nomination at only 14 years old. Up next, she will star alongside Michael B. Jordan in Warner Brothers and Ryan Coogler’s latest film, SINNERS. The supernatural action horror-thriller is set to release globally on April 18, 2025.
About Premium Beers Group:
With over 3 decades of experience, Premium Beers Group has innovated and revolutionized the alcohol category in Mexico. PBG was the first company in Mexico to import 100% malt beers from Europe and introduce craft beer and non-alcoholic beer. Premium Beers Group is the benchmark for excellence and a leader within the premium alcohol category.
About Geloso Group:
A leader in the innovation and development of alcoholic and non-alcoholic beverages, Geloso Group manufactures and distributes premium malt beverages, wines, ciders, beers, and spirits. Geloso Group is a valued supplier and trusted partner recognized for its professionalism and commitment to quality, service, and marketing.
Thanksgiving in NYC: the perfect stuffing bread DOES exist – and it’s… [Recipe here]
This Thanksgiving in NYC, the perfect stuffing bread DOES exist – and it’s brioche. As in St Pierre Brioche Thanksgiving Stuffing
No Thanksgiving spread is complete without a hearty stuffing. While add-ins are a matter of preference, choosing the right bread is crucial. One underrated choice is eggy, rich brioche – and with St Pierre Bakery, you don’t need to go to France to get it.
Thanks to its butter and egg content, St Pierre’s Brioche Loaf provides the perfect balance of crisp toastiness while remaining soft and creamy inside, while its lightly sweet flavor adds a decadent quality that can still lean savory. Attached below is an approachable recipe for stuffing allowing for all the craveable crunch for the whole family with minimal effort required.
St Pierre Brioche Thanksgiving Stuffing
By @BrandiMilloy
Ingredients
1 loaf St. Pierre Brioche Bread
1/2 cup unsalted butter
1 medium onion, diced
3/4 cup celery, diced
3/4 cup carrots, diced
1 cup mushrooms, diced
2 large eggs
1 tbsp. fresh rosemary, chopped
3 sprigs fresh thyme, just the leaves
1 tbsp. fresh sage, chopped
1 small apple (granny smith works well), peeled and diced
Salt and pepper
Directions
-
Preheat oven to 350 F. Cut brioche bread into 1” cubes and bake for about 10-15 minutes until toasted.
-
Meanwhile, into a pot over medium high heat add butter until melted. Add onion, celery and carrots and cook until everything starts to soften, about 7 minutes. Add mushrooms and cook for 2 minutes longer. Remove from heat and set aside.
-
Into a bowl whisk together the eggs, herbs, apples, mushrooms, and salt and pepper. Add your cooked vegetables and mix to combine.
-
Pour mixture on top of toasted bread and stir to combine. Bake stuffing for about 45 minutes. If your stuffing starts to get too brown, cover until finished baking. Enjoy!
As America’s favorite brioche brand, St Pierre’s products are widely available via grocery stores nationwide as well as Walmart.
The Rise of Mushroom Coffee: A New Era in Health-Conscious Brewing
In today’s health-focused culture, where wellness transcends mere goals to become a lifestyle, mushroom coffee is emerging as a leading trend. This innovative beverage combines the classic energizing effects of coffee with components often linked to the reputed benefits of medicinal mushrooms. Such a blend makes mushroom coffee a more mindful, health-oriented option for daily consumption, resonating especially with those who weave wellness into their daily routines.
Image courtesy of Freepik
The uniqueness of mushroom coffee lies in its ability to enhance the usual coffee experience by potentially offering additional benefits. For those who find regular coffee too acidic, mushroom coffee presents a more stomach-friendly option. Additionally, it incorporates adaptogenic mushrooms, which are believed to help the body better manage stress. This attribute makes mushroom coffee especially enticing to wellness enthusiasts and those seeking a natural way to support their body’s stress response.
The Rise of Mushroom Coffee, Image Courtesy of Freepik
Finding a coffee that delivers on both taste and health promises can be a daunting task. Leading the initiative is More.Longevity & Wellbeing with its Coffee Superfood Blends. These products are meticulously developed, selecting each ingredient for its quality and scientific backing, ensuring they contribute effectively to the blend. Flavors such as Salted Caramel Vanilla and Mocha are designed to mask the natural earthiness of mushroom, making the beverage more enjoyable while enhancing its appeal. The addition of adaptogens and essential vitamins in the blends aims to support overall health by boosting immunity, enhancing energy, and improving mental clarity.
The Rise of Mushroom Coffee, Image Courtesy of More.Longevity & Wellbeing
The company’s commitment to radical transparency ensures that consumers receive a product free from unnecessary fillers and additives, affirming a respect for consumer health and environmental sustainability. This level of honesty and ecological consideration is becoming increasingly important to consumers who prefer products that are both healthy and environmentally conscious.
As the trend continues to carve a niche within the beverage market, consumers are presented with expanding choices. It’s no longer just about picking a brand; it involves selecting a philosophy and a level of quality that resonates with personal health values and taste preferences. The coffee not only invites coffee lovers to rethink their daily mug but also serves as a gateway to a more mindful and intentional morning routine.
Image Courtesy of Freepik
-
Hamptons: Warrant headlines at NY’s Patchogue Theatre Sat Oct 15
Warrant headlines at NY’s Patchogue Theatre Sat Oct 15
At its core, WARRANT is an American rock band through and through.
Hitting it big in 1989, the Hollywood, CA based band rose through the ranks of the local Sunset Strip scene to the level of multiplatinum selling, chart-topping success.
The band first came into the national spotlight with their debut album Dirty Rotten Filthy Stinking Rich.
This album produced Radio and MTV chart toppers “Down Boys,” “Sometimes She Cries,” and the massive hit “Heaven” which reached #1 in Rolling Stone and #2 on the Billboard Hot 100 for two weeks in a row.
The single “Heaven” enjoyed Gold sales and the Album went Platinum in Canada as well, eventually selling over 3 million copies. The band toured the globe performing 262 shows in support of DRFSR and closed the year with a Platinum Home Video.
Warrant has been headlining festivals, casinos and fairs all over the country in support of their latest CD Louder Harder Faster and the 30 year anniversary of their debut album Dirty Rotten Filthy Stinking Rich.
The band is fired up and tighter than every musically!
These rockers can’t wait to play not only ALL the hits fans know & love like “Cherry Pie,” “Uncle Tom’s Cabin,” and “I Saw Red,,” but also new tunes/videos like “Louder Harder Faster” & “I Think I Will Just Stay Here & Drink.”
For tix and more info: http://www.patchoguetheatre.org/events/2022-10-15-warrant
-
Legendary NYC Steakhouse Smith & Wollensky Serves 40+ Years of First-Class Meals
The Legendary NYC Steakhouse Smith & Wollensky serves 40+ years of first-class steaks, drinks and more,
Smith & Wollensky Steakhouse was “born” in 1977 on Third Avenue and 49th St. and prides themselves on their steaks.
Smith Wollensky Steakhouse on the corner of Third Ave and 49th St.
Smith & Wollensky Process
USDA Prime grade beef is dry-aged and hand-butchered in-house to ensure unparalleled quality, tender texture and outstanding flavor.
Smith Wollensky Dry aged steak process
Yes, it’s the slowest, most time-consuming and most expensive way to age beef.
And yes, it’s worth it.
At any moment the Smith & Wollensky team is aging 7-12 tons of beef.
Smith Wollensky legendary steak process
Smith & Wollensky Cuisine
USDA Prime, dry aged steaks are the cornerstone of their menu.
The food and drink are incredible. Well-balanced cocktails. Fresh oysters.
Smith Wollensky’s perfect Old Fashioned
The old fashioned was a well-balanced blend of rye whiskey, bitters, citrus with the classic orange peel garnish.
The seafood was fresh. The oysters freshly-shucked laying chilled on a bed of ice shavings, surrounded by shrimp and the sides of lemon and vinegar seasoning.
Smith Wollensky’s oysters and seafood platter
The filet mignon was incredible – juicy, tender, with a pink, medium rare center and a seared edge.
Smith Wollensky’s filet mignon
Smith & Wollensky Service
The waitstaff was friendly, knowledgeable and very prompt. Occasional visits and quick to make menu suggestions for mains, side dishes and pairings.
Smith & Wollensky Ambiance
Smith & Wollensky carry on the traditional steakhouse. Proud of their legacy and the “old school” feel that comes with it.
Smith Wollensky’s crowded bar
Hospitality
Smith & Wollensky have a 40+ year tradition of excellent food, excellent ingredients, a truly legendary dry age process.
In addition, their barstaff, waitstaff and full team are truly passionate culinary experts.
It’s easy to expect a near-perfect dining experience from them.
Smith Wollensky Steakhouse
For their menu and more, visit: https://www.smithandwollenskynyc.com
-
Sexy Girls Night Out Drinks, but at home? Bark and Barware Shows You How with Cocktail Smoker
Sexy Girls Night Out Drinks, but at home? Bark and Barware Shows You How with Cocktail Smoker
Bark and Barware enters the cocktail market with their premium cocktail smoker, including 6 flavors.
Bark and Barware’s Harel Levy
Today, Bark and Barware’s Harel Levy joins us for a conversation about cocktails, creating your long-lasting girls night out, picking the right flavors, the perfect pairings and more!
The below conversation has been edited for length and clarity. Find the full conversation at our YouTube channel.
Joe Winger: Can you tell us a little bit about your story? And what inspired you to create this cocktail smoker kit?
Harel Levy: I’ve been an entrepreneur for the last seven years. While there are no mistakes, I actually found [the cocktail smoker] by mistake. I was planning to buy something for my Dad. I usually won’t give something if it’s not 100%. So I’d rather not give a gift that I don’t really like. Because I really care about what the recipient is going to feel.
“I really love the idea of cocktail smoking kits. […] It’s another tool to have a great night.
I don’t want to give something cheap, because if you really love someone, you really want to make sure that everything is spot on, right?
Even on yourself, you will be more forgiven in terms of what you buy than someone else.
I really love the idea of cocktail smoking kits. It’s not that it’s only cool and it’s a great addition to having those nights with friends, with family. It’s another tool to have a great night.
I went to Amazon and I saw there is no one who actually sells it in a premium, wooden box. And with many flavors. I talked with [my company’s] CEO about it, what’s missing here.
Bark & Barware’s Smoker Kit
We came up with a wooden box. It came from my passion to give something that looks good.
For almost a year, we went back and forth with factories. The smoke. The flavor. Details with the box.
When we released it, we were very happy. We knew my criteria. If I can give it to my Dad, not being afraid he’s not going to like it. Then I know that other people are also going to enjoy it because I have high standards for giving a gift to someone that I love. That’s how we came up with the product and the product.
The second thing we are planning is to bring a mixologist, make it a more holistic experience.
Extend the journey with our customers, give them cocktails, give them recipes, give them ideas, The journey doesn’t end when the transaction happens for us. We want to continue to build trust and serve our customers.
Joe Winger: You have a very comprehensive website. Can you walk us through your Cocktail Smoker Kit? When we buy it what do we get?
Harel Levy: There are six different chip flavors, the culinary torch, the smoke lid. Ice tongs, whiskey stones. Unfortunately, we don’t include butane [gas for the torch] because shipping is very heavily regulated,
“In every smoker kit you get six different chip flavors, the culinary torch, the smoke lid. Ice tongs, whiskey stones.”
We have six flavors: cherry, oak, pear, maple, hickory and apple. Our plan is to listen to our customers and come up with new flavors based on what they ask for. It’s not a one-time product release. We’re going to offer refills, extensions, more.
Each taste is very delicate. The world of wine, flavor, alcohol is so wide and you can get very specific sometimes. When you do get specific, you get the best results, right?
Joe Winger: Has there been one or two major lessons you’ve learned?
Harel Levy: Initially we had more flavors. After we gave out samples and heard about which flavors were the favorite, we removed some.
Joe Winger: You mentioned flavor pairing. What’s your favorite cocktail pairing?
Harel Levy: It’s a tough question because taste is something that is extremely subjective.
We usually put it with scotch. That’s our personal preference. Our customers get very creative with their ideas. That’s why we initially started with those six flavors. But listening to customer feedback, it’s going to grow and change.
Joe Winger: Over a year of research and development, were there any unexpected surprises?
Harel Levy: A lot of people agreed with me on the wooden box. People started asking for smoke refills. They’re going through the smoke faster than I thought. When we launched, I was expecting this to be used for special occasions. But people are using it every week, all the time.
Joe Winger: In the past few weeks, I’ve been in Los Angeles, Brooklyn, New York, Philadelphia. All those places have bars where they’re serving smoked drinks. Now people want to have that experience at home.
Harel Levy: That’s going to make you the hero of the party. You’re the one who brings the cool stuff. I always like to do that.
We really advise [anyone trying this] to taste all of the flavors. Not just one or two. The spectrum of what flavors someone likes or doesn’t like is very wide. You’re probably going to really like 1-2 [of the flavors], and less like the others.
Those 1-2 that you really like, we’re going to offer you refills.
When I host friends [at my house], I drink scotch and it goes well with cherry.
But it’s like a game. You try a lot of things. You find out something that you’re really going to love.
“That’s going to make you the hero of the party. You’re the one who brings the cool stuff.”
Joe Winger: This first kit is a starter kit or a sampler kit. I get those six flavors and I get to decide, “Oh my gosh, I really like this one. Now I need a refill.”
Harel Levy: Exactly. It’s exciting me on a personal level because I’m curious […]. What’s going to make people upgrade a scotch that costs hundreds of dollars?
I can play with the flavor. That will upgrade an experience for the end customer cost hundreds of dollars. I did my part, right? And for them, they’re going to be over the moon. They’re going to be super happy. It’s just going to become one of their routine.
“What’s going to make people upgrade a scotch that costs hundreds of dollars?”
Joe Winger: There are smoking kits all over the place. Dozens of competitors on Amazon. Why should someone choose Bark and Barware?
Harel Levy: It’s the full experience that we offer. It starts with the package. Then the flavors. Most of our competitors offer four, we offer six. We tasted all of the competitors and our flavor is better. Otherwise I would not have released the product.
Our post-purchase [experience] the recipes. We’re working with a mixologist to just create a mini course to go with the kit, go with specific drinks. Customers are going to have access to all of it. How do I mix it? What should I mix it with?
Joe Winger: What does the future of the brand look like?
Harel Levy: We’re planning to release big packages [re-fills] of each flavor. Second thing is the mini courses. We really want to inspire because that’s fun.
The process of drinking with friends, the process of smoking. It’s a fun process. You sit on your balcony, with friends, you open a bottle of wine as well. That’s a fun process.
Our goal is to inspire. Someone [will realize they] like a specific cocktail. We will give them all of the information on how to make it, how to mix it, then we earn a customer for life.
Joe Winger: You mentioned picking a cocktail is like picking a favorite kid. It’s so hard to do. What is your favorite cocktail to use with your smoker?
Harel Levy: Yeah, so that’s a great question. I like the combination of the apple and scotch.
Joe Winger: Because you’re a foodie, are there any specific cocktail and food pairings that you really enjoy with any of your specific flavors?
Harel Levy: My favorite is having an apple flavored scotch with a ribeye. Someone I work with loves the hickory flavor. That’s the beauty of this world, every person has their unique taste.
Shop for Bark and Barware’s Cocktail smoker hit on amazon here: https://amzn.to/3P5c42g
Learn more at: https://www.barkandbarware.com
